Oi!

Auckland Transport have launched their newest safety video and it’s aimed at the stupidly high number of people that still use a phone when driving – something you notice even more when walking or on a bike. The ad has fairly typical ending for a road safety video but what stands out to me in this video is the reaction of the people using the phones when strangers call them out.…
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Guest Post: Orange Smoothy II

This is part two of a two part guest post by highly visible e-cyclist and regular reader Greg Nikoloff This post is about my (continuing) experiences with my Pedego (http://pedego.co.nz) electric bike (e-bike). In part 1, I covered the basic of my e-bike experience which I’ve owned and used for over 2 years.…
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Speed Tolerance gone

For a few years the police have been reducing the tolerance for people travelling over the speed limit during public holiday periods from 10km/h to 4km/h in a bid to reduce crashes. Now they plan to go further and remove the tolerance all together.…
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Should we charge tourists extra for driving on NZ roads?

There have been a few suggestions recently that international tourists should be paying more to drive in New Zealand, or have to pass a driving test, or things along those lines. Winston Aldworth, the Travel Editor at the Herald, wrote a column last week suggesting that we should charge a fee for tourists who want to drive on our roads, along the lines of a new scheme in Germany (which was also described in the Herald last week, although the article doesn’t seem to be online).…
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Focusing on safety

One of the big reasons for making improvements to our streets is simply for safety. Safety for pedestrians, safety for cyclists and safety for drivers. We’ve been talking about safety a lot over the last month or so and despite the great news that 2013 has the lowest road toll in New Zealand for over 60 years, it’s still way too high.…
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Traffic infringements in NZ

Along with the article about red light running yesterday the Herald also ran a story yesterday with the headline of 10,000 fined for no helmet, some get speeding tickets. With the two articles combined its almost as if they were trying to paint all cyclists in a bad light as law breakers. …
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No one should pay for a mistake with their life

No one should pay for a mistake with their life. That’s the key message being pushed by the NZTA ad that’s gone viral and now has over 5.6 million views (up from 440k when I posted about it last Wednesday). It’s a key part of the way we design many roads, for example it’s why we have barriers between motorway lanes, light poles that are designed to shear off at the base if someone accidentally hits them.…
166 Comments

NZTA Speeding ad going viral

An NZTA road safety ad about the dangers of speeding is going viral and getting a lot of positive attention overseas already racking up over 440,000 views on YouTube. The ad shows that while individuals might feel in control and even comfortable driving at speed that it doesn’t mean that someone else might make a mistake. …
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